
Module 2
Module 2 –BUILD YOUR BRAND DNA
Create Your Professional Bio

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Create Your Professional Bio
Hi welcome back to your final masterclass for Module 2!
Your Objectives for This Masterclass:
- Download your How To Build Your Personal Brand Identity Support Guide
- Set up your Brand Identity Document Canva Template
- Transcribe your brand’s key messages into your ‘brand bible’ using the check list
Now you have your personal brand assets in place, it’s time for you to create a document that will provide the guidelines for your personal brand. This document will showcase how you want to be represented, including all your key messages, brand positioning, value proposition, language, and visual identity. And you can make a printable document of all your personal brand identity.
To do this, I have designed and created a Personal Brand Style Guide template in CANVA, so you have a stylish ‘brand bible’ that has everything about you and your brand at your fingertips.
All successful big brands have their own brand style guide but very few top executives, business owners or entrepreneurs invest in building their own effective personal brand style guide or brand identity document.
And it is a big oversight!
Your brand identity document is a valuable brand, business, and leadership tool. My clients love it and swear by it – and You will use it time-and time again.
To your success,
Suzie
Lesson Transcript
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